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Business5 days3 peopleNovember 2024

Urban Retail Co.

A retail website with WhatsApp commerce and loyalty integration — bringing footfalls back to the store.

Urban Retail Co. — Business case study by Avimay Technologies
Overview

About this project

Urban Retail Co. is a retail store in Pune. They had a basic website with no online ordering, and customers were shifting to e-commerce competitors. They needed a way to sell online without building a full e-commerce platform. We built an omnichannel retail site with WhatsApp commerce and loyalty integration.

The Challenge

What we were working with

Urban Retail Co. was losing customers to e-commerce competitors and had no way to sell online or retain repeat customers.

  • Basic website with no online ordering capability
  • Customers shifting to e-commerce competitors for convenience
  • No loyalty program to retain repeat customers
  • No way to showcase new products or promotions to existing customers
  • No WhatsApp presence for customer enquiries or orders
Our Solution

What we built

We built an omnichannel retail website with WhatsApp commerce, loyalty integration, and a product showcase.

  • Designed a modern retail website showcasing products with photos and prices
  • Set up WhatsApp commerce so customers can browse and order via WhatsApp
  • Integrated a simple loyalty program for repeat customers
  • Created a broadcast list system for sending promotions to existing customers
  • Added Google Business Profile with product photos and store location
Results

What we achieved

Real numbers from a real project — no exaggerated claims.

+33%

Repeat orders

+45

WhatsApp orders per month

4.7★

Google rating

5 days

Website delivery time

01

Repeat orders increased by 33% thanks to the loyalty program and WhatsApp follow-ups.

02

WhatsApp orders grew to 45 per month, a new sales channel for the store.

03

Google rating reached 4.7 stars from customer reviews.

04

The website was delivered in 5 days, including WhatsApp commerce setup.

WhatsApp commerce has been a game-changer for us. Customers love that they can browse and order on WhatsApp. Repeat orders are up and we finally have a digital presence.

A

Anita Desai

Owner, Urban Retail Co.

Pune

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